A hotel room gave this house its name: 1015, still famous for what happened there. Its founder signs Dr. Mike — Michael Partouche by birth. Room 1015 claims an olfactory counterculture and holds to it: its fragrances celebrate individuality and reject conformity, with rock nights as the through-line. The compositions go looking for subjects perfumery ignores — nail polish, lacquer, laundromat — and own them as they are. Here the precise memory comes before the pretty picture.
